Are Facebook Groups Still Active? Do Users Still Use Them?

Over the past decade, Facebook Groups have become one of the most powerful features of the platform, connecting people with shared interests, hobbies, businesses, and communities. However, with the rise of other social media platforms like Instagram, TikTok, Reddit, and Discord, many marketers and users have begun to wonder: Are Facebook Groups still as active as they used to be?

In this article, we will explore whether people still use Facebook Groups, how active these communities remain, and what role they play in today’s digital world.

What Are Facebook Groups and Why Did They Become Popular?

When Facebook Groups were first introduced, they quickly became a central hub for online communities. Unlike Facebook Pages, which are designed for brands and public figures, Groups provided a more intimate, discussion-driven space.

Key reasons for their early popularity included:

Niche Communities: Users could join groups that matched their hobbies, careers, or passions.
Engagement: Groups encouraged conversations, unlike the passive scrolling experience of the News Feed.
Privacy Options: Public, private, and secret groups gave users control over who could join and view discussions.
Networking: Professionals used groups to connect, share opportunities, and grow their expertise.

By 2017, Facebook reported that over 1 billion people were active in Groups every month, highlighting how significant they had become.

Are Facebook Groups Still Popular in 2025?

The short answer is: Yes, Facebook Groups are still popular, but their role has evolved.

1. User Numbers Remain Strong

According to recent data, Facebook Groups still have hundreds of millions of daily active users worldwide. While younger audiences may spend more time on TikTok or Discord, Facebook Groups remain highly relevant for adults aged 25–55.

2. Different Purpose Than Before

Instead of being primarily about social fun, many Groups today focus on:

Business networking
Learning and education
Local communities and events
E-commerce and buy/sell groups
Support groups (health, parenting, mental wellness, etc.)

3. High Engagement in Specific Niches

Groups about parenting, business, personal finance, travel, and local communities remain very active, with thousands of posts, comments, and interactions daily.

Why People Still Use Facebook Groups

Even though platforms like Reddit or Discord compete with Facebook, Groups still offer unique benefits:

Accessibility – Almost everyone already has a Facebook account, making it easier to join groups.
Search Visibility – Groups often appear in Google search results, bringing organic traffic.
Integration with Facebook Ecosystem – Events, Marketplace, and Pages are connected, making it easy for users to stay in one ecosystem.
Monetization Opportunities – Many groups are now monetized, offering paid memberships or premium content.
Algorithm Boost – Facebook’s algorithm continues to prioritize Groups because they drive engagement.

Challenges That Facebook Groups Face Today

Despite remaining active, there are some clear challenges:

Competition from Other Platforms: Discord servers and Reddit communities are attractive alternatives for younger users.
Decline in Organic Reach: While Groups are prioritized, Facebook as a whole is not as dominant among Gen Z.
Overcrowding: Some Groups have become too large, making it difficult for meaningful conversations to happen.
Misinformation & Moderation Issues: Facebook struggles with moderating false or harmful content in large Groups.

Are Facebook Groups Good for Businesses and Creators?

For entrepreneurs, influencers, and digital marketers, Facebook Groups are still a powerful marketing tool in 2025.

Benefits for businesses include:

Building a loyal community around a brand or product.
Driving sales through buy/sell groups.
Free organic reach, as active Groups appear more in user feeds than regular Facebook Pages.
Customer support and feedback in real-time.

For example, many coaches, online course creators, and local businesses use Groups to connect directly with their audiences without spending heavily on ads.

Facebook Groups vs. Other Platforms

When asking whether Facebook Groups are still active, it’s also important to compare them with alternatives:

Discord: Popular with gamers, tech communities, and younger audiences.
Reddit: Known for deep discussions and anonymity, but less personal than Facebook.
Telegram & WhatsApp Communities: Growing fast but less feature-rich than Facebook Groups.

While competition is real, Facebook Groups remain unique because of their integration with Facebook’s social graph, meaning users interact with their real identities, which often creates more trust.

Future of Facebook Groups

Looking ahead, Facebook (Meta) is likely to continue investing in Groups. Some expected trends include:

More monetization tools (subscriptions, exclusive content).
Better integration with AI for moderation and content recommendations.
Video-first communities, especially as Meta pushes towards the metaverse.
More business-focused features, making Groups essential for creators and small businesses.

Conclusion: Are Facebook Groups Still Worth Using?

Yes — Facebook Groups are still active in 2025, although they may not dominate conversations the way they once did. Instead, they have matured into a space for business, learning, and meaningful community engagement.

For users, Groups remain an excellent place to connect with like-minded people. For businesses and marketers, they are still one of the best free tools to build communities, drive sales, and establish authority.

In short, while the hype around Facebook may have shifted, the value of Facebook Groups is still strong — and they are here to stay.